Laser technology has evolved in leaps and bounds over the past decade. It has moved from a technology that was largely untrusted, and found few clients to prove its efficacy, to the gold standard in hair removal and one of the fastest growth areas in wrinkle reduction. Laser machines are rapidly establishing themselves as one of the best investments that a new beauty clinic can make, and one of the most solid ways to grow a client base. Today we are exploring the top four procedures that are performed with laser machines.
Facial laser hair removal
Most of the traditional hair removal techniques are ill-suited to use on the face. For many years, the most satisfactory solution for women with unwanted facial hair was bleaching - which still left the hair quite prominent.
Facial laser hair removal has grown immensely in popularity over the past decade. It offers patients:
* A longer term solution than shaving, waxing and even bleaching
* The ability to resume normal activities the same day
* No damage to sensitive facial tissue
There are a huge number of selling points for laser hair removal on the face, and plenty of opportunity to keep your laser hair removal machine busy.
Skin tightening
Wrinkle reduction therapies are a large part of the business base of many cosmetic clinics. Both Botox and injectable fillers are becoming much more talked about and socially accepted. In many ways, laser skin tightening improves on both of these procedures.
The use of a laser to stimulate the dermis leads to very effective skin tightening. The heat of the laser causes the soft tissues of the dermis to coagulate, increasing in size and therefore plumping the skin. The treatment also encourages the formation of collagen where the laser has been used.
A Spanish study noted that satisfaction with laser-based skin tightening peaks at around 2 months after the procedure is completed, and is maintained at almost this peak level even 6 months after the procedure ... when most injectable fillers have well and truly worn off. This is a big selling points for laser machine owners looking to expand their reach into the skin tightening market
Sun damage and pigmentation
As the general population in Australia ages, and the effects of too much sun in childhood become more apparent for the generation before the 'Slip, Slop, Slap' message, fixing sun damage with a laser machine is growing in demand.
Several aspects of what we recognise as sun damage can be treated with a laser machine:
* Freckles and uneven pigmentation
* Skin laxity
* Wrinkles and fine lines
* Scars from severe sunburn
The baby boomers represent a huge potential patient base for these treatments.
Scar improvement
The main market for scar improvement using a laser machine is in people that have acne scarring. Facial scars from injury are quite rare, but there is a significant number of people that had acne as a teenager, and have subsequent scar damage to their skin. Cooling laser machines like the Candela range can comfortably and effectively treat even very old damage like this.
Laseraid specialise in pre-owned, market-leading laser hair removal machines, parts and repairs at an affordable price, with training and warranties provided. For more information or to view our range, visit laseraid.com.au Palomar.
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